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Sunday, June 14, 2009

Mitsubishi Motors Group Environmental Vision 2020 Roadmap Announced

Looking ahead to year 2020, the 50th anniversary of the establishment of the company, Mitsubishi Motors Corporation (MMC) today announced the "Mitsubishi Motors Group Environmental Vision 2020" roadmap for its near-future environmental policy that maximizes the benefits offered by the EV*1 to Leading the EV era, towards a sustainable future."


The new environmental roadmap directs Mitsubishi Motors' commitment to the development of technology - spearheaded by EV technology - and to reducing the environmental impact of its business activities in general. As it points the Mitsubishi Motors group toward working with its customers and society at large in creating a pleasing and low-carbon society, the Environmental Vision 2020 also embodies the company's recently announced "Drive@earth" corporate tagline.


To achieve the MMC Group Environmental Vision 2020 roadmap's goals and targets Mitsubishi Motors will focus its resources in a 3-pronged approach focused on "Product & Technology," "Corporate Activities" and "Cooperation with Society".


*1 EV: Electric vehicles, plug-in hybrid vehicles, and other electric-powered vehicles.

1. Products & Technology


As well as pushing ahead with the development of EV technologies, the company will seek to reduce environmental loads throughout the full lifecycle of its products in many ways including the improvement of fuel economy in internal combustion engine-powered vehicles and vehicle size and weight reduction.





Achieve a production volume at least 20% of which is comprised of EVs.
Cut global lineup CO2 emissions by a weighted average of 50% over 2005.
2. Corporate activities


Covering the full gamut of corporate activities from product planning through development, production, sales and after-sales services the company will step up its efforts to promote a more widespread use of the EV. In addition, the company will raise the level of its environmental protection activities throughout the Mitsubishi Motors group by setting new environmental standards for each field of corporate activity - from production to distribution, procurement, sales and office work.





Reduce per-vehicle CO2 emissions during production by 20% over 2005 levels
3. Cooperation with society


The company will work hand-in-hand with its customers and society at large in creating an infrastructure that supports the use of EVs. It will also step up its contribution to protecting the global environment by promoting more eco-friendly driving habits and through environmental conservation activities with local communities.



About the Author
For more information about the electric vehicles and Mitsubishi's environmental vision, visit the Mitsubishi Motors website.

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